Oreo‘s gay pride cookie: What do you think?

Oreo has ignited an Internet-wide conversation after posting an image on the brand’s official Facebook page of an Oreo filled with rainbow-colored creme stacks. The accompanying text read “Proudly support love!”

A screengrab from Oreo's Twitter page. On Monday, the company posted a photo of a rainbow-colored cookie accompanied by the word "Pride." (Credit: Twitter)Oreo, owned by the Nabisco division of Kraft Foods, also tweeted the image.

So far, the Facebook post has received more than 162,000 likes and more than 21,000 comments. The image (which notes that the rich creme colors do not actually exist) has been making the rounds on the Web.

Gawker noted that there’s also a campaign to make the rainbow-colored Oreo a reality

Not everyone is a fan of the cookie — some users pledged in the post’s comments to boycott the popular sandwich cookie. 

Others on the thread have been quick to point out other popular brands owned by Kraft Foods, a roster that includes A1 Steak Sauce, Velveeta and Cool Whip.

What do you think about Oreo’s public show of support for gay pride? Take the poll below and add additional thoughts in the comment section. 

What do you think about Oreo's posting of a rainbow creme-filled cookie in support of Gay Pride?

I think it's a great message from the company and a good marketing move.

I don't think food companies should be engaged in an advocacy campaign like this.

I don't care. I just like Oreos.

Submit